發展品牌、升級轉型及拓展內銷市場的專項基金 - 企業支援計劃
Dedicated Fund on Branding, Upgrading and Domestic Sales - Enterprise Support Programme

Introduction

To help Hong Kong enterprises capture the opportunities arising from the National 12th Five-Year Plan, the Hong Kong Special Administrative Region Government set up a “Dedicated Fund on Branding, Upgrading and Domestics Sales” (the BUD Fund) of $1 billion in June 2012. To help SMEs, including start-ups, grasp economic opportunities and boost their competitiveness, the 2018-19 Budget proposed to extend the geographical scope of the BUD Fund to include the Association of Southeast Asian Nations (ASEAN) markets by launching the “ASEAN Programme”, and to increase the cumulative funding ceiling per enterprise for projects involving the Mainland Market (the “Mainland Programme”).  The Finance Committee of the Legislative Council approved the enhancement proposal and funding injection of $1.5 billion in June 2018. 

Objective

To provide funding support to individual Hong Kong enterprises in undertaking projects to develop brands, upgrade and restructure their business operations and promote sales in the Mainland market and ASEAN market, so as to enhance their competitiveness and facilitate their business development in the Mainland and ASEAN market.

Eligibility

All non-listed enterprises registered in Hong Kong under the Business Registration Ordinance (Chapter 310) with substantive business operations in Hong Kong are eligible to apply, irrespective of whether they belong to the manufacturing or service sector or whether they already have any business operations in the Mainland and the ASEAN.

Funding Amount

Funding will be provided on a matching basis, i.e. the Government will cover a maximum of 50% of the total approved project cost and the enterprise has to contribute no less than 50% of the total project cost in cash. During the tenure of the BUD Fund, each enterprise may obtain funding for a maximum of ten approved projects and  $1,000,000 each for the “Mainland Programme” and the “ASEAN Programme”. 

Project Duration

Each funded project should be completed within 24 months.

Scope of Funding

Any projects that assist individual Hong Kong enterprises in exploring and developing the Mainland and ASEAN markets through developing brands, upgrading and restructuring operations and promoting sales are eligible... more